Startup advisor, marketer & three time acquiree, San Francisco, CA
Liza Sperling's Bio:
Enterprise SaaS biz dev'r, strategic relationship manager and start-up advisor with 14+ years of experience launching, marketing, managing and selling software solutions. Expertise in wearing many hats, cross-functional communication and executing a vision while maintaining attention to detail.
-Relationship Management: Developing and managing companies' social enterprise strategies and software solutions, with an emphasis on social media to drive measurable corporate growth and improve KPI's.
-Product Marketing: Launching and marketing products through all phases, including go-to-market (GTM) strategy, product specifications, positioning, pricing, competitive analysis and improvement phases with a focus on customer needs.
-Communication/PR Strategy: Analyst and media relations, community development, and identifying, targeting and leveraging key influencers.
DUKE UNIVERSITY, B.A., Political Science, Cum Laude, 1998 INTERESTS: Public speaking, horseback riding and Charlie Rose
Liza Sperling's Education:
Duke University1994 – 1998B.A.
Management Center Innsbruck1996 – 1996N/AConcentration: Business, Economics
Isidore Newman School1984 – 1994High SchoolConcentration: High School
Liza Sperling's Interests & Activities:
technology, marketing, social media, social marketing, google, android, Charlie Rose, public speaking, customer development , advising startups, mentoring entrepreneurs,